“Learning from some of the more senior franchisees really opened my eyes to the reality of running my business, and the willingness to help each other was great.”, said Deren Moodley

The Signarama franchise group recently held their national conference in the picturesque Dinokeng area in the north east of Gauteng. The conference took place over 3 days, and covered some great training, fun team building events, and culminated in the Signarama Gala Awards Dinner where the top achievers in the Signarama franchise network were recognised.

The conference forms a major part of the support that the Signarama franchise offers to their franchisees. It gives franchisees the opportunity to break away from their businesses and aside from the training and updates provided by the franchise office support team, it gives franchisees the opportunity to benefit from peer-to-peer learning. “Who better to learn from than someone else who has been there, done it, got the t-shirt?’, asks Kurt Tyack, the franchisor for Signarama.

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<<Signarama franchisees enjoying one of the informative sessions at the conference>>

Tyack believes that one of the strongest resources that any franchisor can offer to their network is other franchisees. According to him, this was particularly evident at the conference where some of the highest rated sessions were franchisee lead discussions. “Learning from some of the more senior franchisees really opened my eyes to the reality of running my business, and the willingness to help each other was great.”, said Deren Moodley, the Signarama franchisee in Honeydew, Gauteng.

The event was not ‘all work and no play’. The franchisees were tasked with cooking their own dinner on the Friday evening of the event. This involved a number of challenges, including starting their own fire, building it to a large flame and then cooking a delicious potjie. The once the pots were bubbling away, the franchisees enjoyed a relaxing game drive and sundowners.

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<<Franchisees were tasked with cooking their own dinner in team building event>>

The Signarama franchise support team also provided valuable training to the franchisees, and the event was used to update everyone on the marketing, operations, financial and support plans for the future. A highlight of the event was the introduction of the Signarama Meerkats – a metaphor for each individual franchisee and how as a collective ‘Mob’ they are stronger together. The event was also used to introduce the marketing plan until the group’s 20th anniversary in 2020, and the launch of a new look showroom.

The successful event culminated in the form of the Signarama Gala Awards Dinner where the top achievers in the Signarama group were recognised. “We honestly believe that all of our franchisees deserve an award in some shape or form, but this event highlights those franchisees who truly do go above and beyond and deserve some special recognition”, explains Tyack.

The winners of the various awards were as follows:

Sign of the Year                                                   Judi Rabe                             Signarama Overberg

Sign of the Year first runner up                   Gavin Mann                        Signarama West Rand

Sign of the Year second runner up            Francois Schoeman         Signarama Pretoria North

Rookie of the Year                                           Judi Rabe                             Signarama Overberg

Team Player Award                                         Herman Van Dalen          Signarama Welkom

Marketing Award                                             Jacques Nortje                  Signarama Somerset West

Rising Star Award                                             Heiko Lucks                        Signarama Windhoek

Rising Star Award                                             Herman Van Dalen          Signarama Welkom

Customer Service Award                               Barry Vermeulen             Signarama Midrand

Sales Achievement Award                            Francois Schoeman         Signarama Pretoria North

Sales Achievement Award                            Jacques Nortje                  Signarama Somerset West

Franchisee of the Year Finalist                     Gavin Mann                        Signarama West Rand

Franchisee of the Year Finalist                     Francois Schoeman         Signarama Pretoria North

Franchisee of the Year Finalist                     Jonty Myburgh                  Signarama Middelburg

Franchisee of the Year Finalist                     Jacques Nortje                  Signarama Somerset West

FRANCHISEE OF THE YEAR                            FRANCOIS SCHOEMAN  SIGNARAMA PRETORIA NORTH

3.jpg<<Franchisee of the Year, Francois Schoeman (L), receiving his award.>>

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